Rapala Expands its SmartHub Utility Line to Help Anglers Get More Organized on the Ice

There is no fishing tackle manufacturer that cares more about helping anglers becoming better organized so they can spend more time catching fish than Rapala. 

That’s the entire reason behind the Rapala SmartHub System. It’s the ultimate, versatile organization system that gives ice anglers endless options to interchange, adjust and organize their equipment, lures, rods, reels – basically everything they need at their fingertips to focus on what they want to do the most – catch more and bigger fish. 

For the 2024-2025 hardwater season, the SmartHub System expands with several new additions that will help hardwater anglers become better organized on the ice, in their garage, or wherever they choose to keep their gear. 

SMARTHUB UTILITY POUCH

The SmartHub Utility Pouch features multiple storage pouches spaced to help organize and keep tools close at hand. A carabiner lock/release secures the pouch to a SmartHub Mount, which can be connected to a vertical, flat surface with a SmartHub Flat Mount Connector (included) or a SmartHub Track System (sold separately). 

SMARTHUB WASTE POUCH

The SmartHub Waste Pouch offers a slotted top and zipper bottom for easy fill and removal of waste that may occur while spending time on the water in your ice fishing house or shelter. A carabiner lock/release secures the pouch to a SmartHub Mount, which can be connected to a vertical, flat surface with a SmartHub Flat Mount Connector (included) or a SmartHub Track System (sold separately). 

SMARTHUB LINE SPOOLER

The SmartHub Line Spooler conveniently assists anglers in spooling both spinning and baitcasting reels. It offers a spring-loaded line tension control with a knob that locks the position. An adjustable, pivoting base allows for a single placement on a SmartHub mount. The spooler also includes an integrated line cutter and include one adjustable SmartHub connector.  

SMARTHUB MAGNETIC TOOL HOLDER

The SmartHub Magnetic Tool Holder provides tool storage drop-in slots and hang hooks on either side. A high strength magnetic backer holds tools in slots. A lure storage perimeter holes allows for the hanging of lures. Each tool holder includes on adjustable SmartHub connected. The Tool Holder is available in two sizes, Two Tool Slots (8 in. x 3-1/4 in. x 2-1/4 in.) and Four Tool Slots (11-3/4 in. x 3-1/4 in. x 2-1/4 in.).   

SMARTHUB COAT HOOK

The SmartHub Coat Hook allows anglers to safely hang a coat or bibs, up to 10 lbs., when mounted on a solid backer. It includes one adjustable SmartHub Connector. It’s sold two per pack.