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In the lead from the very start, Storm® soft plastic lures offer anglers the most realistic swimming actions and life-like colors available. From small streams to open water, there’s a bait to match your prey in the Storm Soft Plastic Lures tacklebox. All baits come pre-rigged with premium, heavy-duty hardware and VMC® hooks and swimming weights where applicable. Storm soft plastic lures let you “Think like a fish.”
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Storm soft baits offer an enormous variety of every forage type you can imagine, from bluegills, to eel and crawdads. Our WildEye Live series is the most realistic series of baits available. Internally weighted bodies create an incredibly life-like swimming action. The realistic color patterns and shapes of these baits are backed up with 3D holographic WildEye, holographic swimmin’ flash foil and a tough, yet soft outer body. Features over 20 bait species for both freshwater and saltwater. The Kickin’ series features a segmented body with a kicking tail and a polycarbonate lip that create the most action possible for a swimming bait.
Rapala Blog