This site is intended for United States (USA) customers only. We apologize, we cannot accommodate orders
or inquiries from outside of the United States. To find the correct website for your region, click here.

2015 Products Available Now!
2015 Products Available Now!
Shop Speed Pro Deep
Shop Fillet Knives
Shop Tools


Williamson is now part of the official Rapala and Respected Rapala brand Facebook fan page. “Like Us” and get exclusive Facebook-only offers, promotions, deals, giveaways and more!

Get Hooked Up

Raku Jig

The Raku Jig is a fast-sinking, fluttering jig with incredible tail action. It is perfect for fast drift and current situations. The squid tail produces a flutter action that is irresistible to Grouper, Snapper, Yellowtail Amberjack and Trevally.

Shop Now

Built Tough

Born on the rugged south coast of Africa, Williamson makes lures for those who thrive on the challenge of finding and conquering the world’s largest fish. Hard-won knowledge and a sincere passion for offshore angling assure that there’s a Williamson lure to fill every spot in any saltwater spread.