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Shadow Rap
Scatter Rap Shad
X-Rap Magnum
BX Waking Minnow

Anglers Love Rapala Hard Baits and Knives

For the ninth year in a row, a majority of anglers surveyed chose Rapala hard baits over all over competitors. Rapala fishing knives also comprised a category-leading percentage of purchases.

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Stylish, yet comfortable apparel

Great for outings on the water, but appropriate for a night at your favorite campfire, soon you will be the best-dressed angler in the boat.

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Fish Still Fall for the Original Floating®Rapala

All Original Floating Rapalas are constructed of balsa wood and are hand-tuned and tank-tested to ensure their world-renowned action, straight from the box.

ORIGINAL FLOATING LURE