US

This site is intended for United States (USA) customers only. We apologize, we cannot accommodate orders
or inquiries from outside of the United States. To find the correct website for your region, click here.

We increased our website security protocols to ensure you can continue to enjoy a secure shopping experience on Rapala.com.

We have detected that you're using This is an outdated or unsupported browser that doesn't protect your online shopping data. In order to place an order on Rapala.com we require the use of an up-to-date browser that meets higher security standards. Please update your browser or download a new browser to continue shopping.

Chrome:DownloadHelp Upgrading

FireFox:DownloadHelp Upgrading

Safari (Mac Only):DownloadHelp Upgrading

Microsoft Edge (PC Only *Requires Microsoft 10 or higher):DownloadHelp Upgrading

Internet Explorer (PC Only *Version 11 or higher): DownloadHelp Upgrading

Narrow Your Results

Hard Baits

Tie on a Luhr-Jensen hard bait and you’re engaging the experience of generations of craftsmen with a deep understanding of the predator-prey relationship and how to motivate fish to strike. These crankbaits have precisely tuned swimming actions for a productivity you’ve never experienced before. A vast array of colors, including new UV Bright finishes, enables you to find the perfect match for the conditions.

Sort By:

Image Size:

Viewing 1 - 21 Results
Starting at $9.99
New
Starting at $7.19
$8.99
$8.99
New
Starting at $6.09
Starting at $5.99
$9.49
Starting at $6.49
New
Starting at $7.19
20% Off
Starting at $5.99
20% Off
Starting at $8.49
$15.99
20% Off
$9.49
20% Off
$6.99
20% Off
$6.49
20% Off
$9.49
$8.99
20% Off
$8.99
20% Off
$8.99
20% Off
Starting at $9.99
Starting at $3.49

The Hot Lips Express is a deep diving crankbait with a loud rattle that stays in the strike zone for the bulk of your retrieve. Hot Lips Troller is specially made for trolling, with a less severe dive angle. Use the Speed Trap to cover water quickly and effectively. A great search bait. The Kwikfish is legendary for its aggressive, wide side-to-side action that generates savage strikes from small trout to huge king salmon. Extreme and Lighted Versions also available. The Hot Shot is your river back trolling specialist and a staple of steelhead, trout and salmon anglers. The J-Plug features a free-moving swivel chain-to-hook harness that provides and unmatched darting, erratic minnow action.